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Acquiring, Processing, and Deploying: Voice of the Customer Shillito, M. Larry (Shillito Consulting & Associates, Rochester, New York, USA) 1st edition
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Acquiring, Processing, and Deploying: Voice of the Customer
Shillito, M. Larry (Shillito Consulting & Associates, Rochester, New York, USA)
Presents a step-by-step template for integrating VOC into the fuzzy front end of the commercialization process. This title demonstrates how product development teams can get an early focus and stay on course during the commercialization process, and it provides a set of breakthrough tools that may be used to obtain and deploy VOC.
296 pages, illustrations
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | September 25, 2000 |
| ISBN13 | 9781574442908 |
| Publishers | Taylor & Francis Inc |
| Pages | 296 |
| Dimensions | 156 × 234 × 22 mm · 720 g |
| Language | English |
