Consumer Psychology: Concepts, Theories, and Applications - SpringerBriefs in Psychology - Samuel Lins  - Books - Springer Nature Switzerland AG - 9783032335579 - January 29, 2027
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Consumer Psychology: Concepts, Theories, and Applications - SpringerBriefs in Psychology

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R 897
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Expected delivery Feb 8 - 11, 2027
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This book explores the different aspects of consumer behavior from a psychological perspective and provides an overview of the complex, multifaceted phenomenon. Books on consumer psychology are often either large manuals that can be challenging to read or very applied books that lack theoretical depth.

Media Books     Paperback Book   (Book with soft cover and glued back)
To be released January 29, 2027
ISBN13 9783032335579
Publishers Springer Nature Switzerland AG
Pages 130
Dimensions 150 × 220 × 10 mm   ·   264 g   (Weight (estimated))

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