Competitive Selling: Out-Plan, Out-Think, and Out-Sell to Win Every Time - Landy Chase - Books - McGraw-Hill Education - Europe - 9780071738897 - July 16, 2010
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Competitive Selling: Out-Plan, Out-Think, and Out-Sell to Win Every Time Ed edition


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Helps you learn how to: identify your competition before meeting with the buyer; open competitive selling opportunities; out-flank your competitors using the Client Needs Analysis; eliminate competitors without badmouthing them; stand out to the decision makers; and, win sales even as the higher-priced option.


272 pages, Illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released July 16, 2010
ISBN13 9780071738897
Publishers McGraw-Hill Education - Europe
Pages 272
Dimensions 154 × 235 × 24 mm   ·   508 g

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