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Malcolm McDonald on Value Propositions: How to Develop Them, How to Quantify Them
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Malcolm McDonald on Value Propositions: How to Develop Them, How to Quantify Them
Malcolm McDonald
Develop value propositions and understand why having them will increase a company's profit with this concise, highly-practical guide.
256 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | October 3, 2018 |
| ISBN13 | 9780749481766 |
| Publishers | Kogan Page Ltd |
| Pages | 256 |
| Dimensions | 161 × 228 × 14 mm · 398 g |
| Language | English |
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