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Research Methods in Luxury Management - Mastering Luxury Management Parnwell, Michael J. G. (University of Leeds, UK)
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Research Methods in Luxury Management - Mastering Luxury Management
Parnwell, Michael J. G. (University of Leeds, UK)
This is one of the first textbooks to explore the research process within the specific context of luxury brand management.
232 pages, 24 Tables, black and white; 43 Line drawings, black and white; 16 Halftones, black and wh
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | July 13, 2023 |
| ISBN13 | 9781032281100 |
| Publishers | Taylor & Francis Ltd |
| Pages | 214 |
| Dimensions | 245 × 171 × 18 mm · 424 g |
| Language | English |
