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Sport Branding: Theory and Practice
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Sport Branding: Theory and Practice
Sport Branding: Theory and Practice serves as a comprehensive resource for the dynamic and evolving field of sport branding. It highlights the distinctive nature of branding both within and through sport, while grounding readers in the fundamental principles of the field.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | November 2, 2026 |
| ISBN13 | 9781041169178 |
| Publishers | Taylor & Francis Ltd |
| Pages | 228 |
| Dimensions | 150 × 220 × 10 mm · 450 g |
| Editor | Abeza, Gashaw (Towson University, USA) |
| Editor | Braunstein-Minkove, Jessica R. (Towson University, USA) |
