CB - Consumer Behavior - Babin - Books - Cengage Learning, Inc - 9781305403222 - January 23, 2015
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Babin
CB - Consumer Behavior 7th edition

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Created by the continuous feedback of a "student-tested, faculty-approved" process, this title delivers a visually appealing, succinct print component, tear-out review cards for students and instructors and a consistent online offering with Enhanced CourseMate that includes an eBook in addition to a set of interactive digital tools.

384 pages

Media Books     Book
Released January 23, 2015
ISBN13 9781305403222
Publishers Cengage Learning, Inc
Pages 400
Dimensions 218 × 281 × 20 mm   ·   952 g
Language English  

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