Top Secrets for Doing Your Own Pr - Ph. D. Gini Graham Scott - Books - iUniverse - 9781450204606 - February 26, 2010
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Top Secrets for Doing Your Own Pr

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TOP SECRETS FOR DOING YOUR OWN PR provides a comprehensive overview of how to do your own PR. Chapters include these topics:

  • ? Launching Your PR Campaign
  • ? Ways to Approach the Press
  • ? Creating Your Press Materials
  • ? Using a Website or Blog in Your PR Campaign
  • ? Sending Your Press Materials to the Media
  • ? Doing Follow-Up
  • ? Keeping Track of Your PR
  • ? Getting Your Work Published
  • ? Using E-Books to Promote Your Product or Service
  • ? Creating a Package with Audiobooks And Videos
  • ? Creating and Attending Networking Events
  • ? Using the Social Media
  • ? Assessing Your PR Campaign
  • ? and More...
Media Books     Paperback Book   (Book with soft cover and glued back)
Released February 26, 2010
ISBN13 9781450204606
Publishers iUniverse
Pages 108
Dimensions 152 × 229 × 6 mm   ·   154 g
Language English