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What's the Big Idea: Creating and Capitalizing on the Best Management Thinking Thomas H. Davenport
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What's the Big Idea: Creating and Capitalizing on the Best Management Thinking
Thomas H. Davenport
Offers tools and frameworks for assessing the merits of the top business gurus, scanning and tracking emerging ideas in the marketplace, and distinguishing promising ideas from rhetoric. This book also covers refining ideas to suit organization's particular needs, packaging and selling the idea internally, and ensuring successful implementation.
256 pages, Illustrations
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | May 1, 2003 |
| ISBN13 | 9781578519316 |
| Publishers | Harvard Business Review Press |
| Pages | 256 |
| Dimensions | 162 × 243 × 27 mm · 563 g |
| Language | English |
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