Born Global Firms: A New International Enterprise - S. Tamer Cavusgil - Books - Business Expert Press - 9781606490129 - August 1, 2009
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Born Global Firms: A New International Enterprise

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Helps managers and scholars understand the born-global phenomenon. This book offers a comprehensive treatment of born globals, from distinctive features of these companies, to strategies that they use for international success, to implications of the phenomenon for international small- and medium-sized enterprises.


125 pages, black & white illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released August 1, 2009
ISBN13 9781606490129
Publishers Business Expert Press
Pages 125
Dimensions 152 × 229 × 7 mm   ·   195 g
Language English  

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