Deciphering Advertising, Art and Architecture: New Persuasion Techniques for Sophisticated Consumers - Graham Cairns - Books - Libri Publishing - 9781907471155 - December 30, 2010
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Graham Cairns
Deciphering Advertising, Art and Architecture: New Persuasion Techniques for Sophisticated Consumers

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This fascinating account looks at the increasingly sophisticated methods used - not just in advertising campaigns but also in art and architecture - to sell products to a smarter and ever more cynical public.

220 pages, 100 b&w photographs

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 30, 2010
ISBN13 9781907471155
Publishers Libri Publishing
Pages 152
Dimensions 154 × 226 × 11 mm   ·   358 g

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