The Daimlerchrysler Merger - an Analysis of the Cultural Problems - Martin Luthge - Books - GRIN Verlag - 9783656996279 - May 29, 2012
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The Daimlerchrysler Merger - an Analysis of the Cultural Problems

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Seminar paper from the year 2003 in the subject Business economics - Business Management, Corporate Governance, grade: 1, - (Fachhochschule für Wirtschaft), language: English, abstract: Introduction (English) On 6 May 1998, Daimler-Benz of Germany signed a merger agreement with Chrysler Corporation of the United States. The merger marked the beginning of the ambitious goal of merging two styles of auto-making, two approaches to busine

Media Books     Paperback Book   (Book with soft cover and glued back)
Released May 29, 2012
ISBN13 9783656996279
Publishers GRIN Verlag
Pages 26
Dimensions 150 × 220 × 10 mm   ·   45 g
Language English  

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